How To Optimize Your LinkedIn Profile To Attract Ghostwriting Clients

I remember the days of LinkedIn when the platform was primarily for job searching and resume updates. Today, LinkedIn is one of the most popular social media platforms for growing a business, leveraging your brand awareness, and attracting high-profile clients. As a ghostwriter, I am able to attract clients that are based in the United States and abroad. Want to know how I do it? I’m going to share with you a few tips on optimizing your LinkedIn profile as a ghostwriter.

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As a ghostwriter, my business is based on two things: my network and referrals. Being on social media is really good for my business because clients are able to connect with me and potentially hire me for projects. LinkedIn is one of my favorite platforms because it allows me to leverage my expertise as a ghostwriter and connect with potential clients.

If you’re tired of constantly cold emailing, pitching, or applying for writing gigs on Upwork, you’re going to love this article.

When I first started networking on LinkedIn, I did everything you’re not supposed to do. I sent out clients' connection requests, copied and past the same greeting…